News

27 January 2017

HOW TO SUBMIT THE ENTRY?

It is very easy to participate. You must sign up on the website and then upload your entries in your profile. We’ve tried to highlight the most frequently asked questions in order to make the submission process easier.

 

What are the technical requirements for the entries?

Video technical requirements: 720p resolution, 16x9, h.264, bitrate 1 Mbps or higher.

Technical requirements for collages and presentation boards: JPG format, 150-300 dpi resolution, RGB, at least 1772 pixels horizontally, the size must not exceed 100 Mb.

 

Why isn’t the entry displayed on the website after the moderator’s approval?

For the entry to be displayed you must check the “Display on the website” box when uploading your entry. By this you agree to display it.

 

Is the English translation of the entry required?

Video: all works except ones made in English should have English subtitles; text presentation must be translated into English.

Collage/Presentation board: if the entry is done in a language different from Belarusian, Russian or English, it must be translated into English. The translation can be given in the idea description, while submitting the entry in the corresponding field or be present in the layout.

 

Is it possible to pay the participation fee before the submission in order to manage to take part for a reduced fee?

If the entry is planned to be completed before the deadline of a certain stage, you can request the documents beforehand. For this purpose you should send the request, which is prepared in the arbitrary form, to info@adfest.by, inform about the number of works, corresponding contests and your username. You will be able to pay and to finish the submission later.

 

How am I to receive the bill and how does the payment take place?

If you have uploaded the entry and it has been approved by the website’s moderator, you can press “request the documents” button in your profile. The documents will be sent to your personal e-mail within 3 days.

 

Our presentation board and some descriptions haven’t been ready yet. We would like to upload them a bit later. Is it possible?

You can upload all materials when they are completed after having finished everything on the website in your profile. The main thing is to make it before the deadline. If you have to edit the confirmed work, you can write about it anytime to konkurs@adfest.by and the moderator will make it possible for you to edit your work.

 

For what project is the nomination PROMOTIONAL CAMPAIGN intended, how does it differ from the nominations THE BEST USAGE OF PROMOTION & ACTIVATIONS and INTEGRATED PROMOTIONAL CAMPAIGN?

A1 THE BEST USAGE OF PROMOTION AND ACTIVATIONS presupposes one-time event. A2 PROMOTIONAL CAMPAIGN means that the campaign will be implemented for a longer period of time with the help of one communication channel. A5 INTEGRATED PROMOTIONAL CAMPAIGN means that PROMOTION is integrated in other communication channels. There are similar nominations in other parts of the MARKETING (PR, Direct, Campaigns) contest. The abovementioned description refers to these nominations as well.

 

What is the difference between the nomination B10 DESIGN OF WEBSITES, CORPORATE PORTALS, MASS MEDIA, ONLINE DIGITAL DESIGN in the contest BRANDING and the nomination D1 COMMERCIAL/ D2 NON-COMMERCIAL WEBSITES in the contest DIGITAL?

In the nomination B10 DESIGN OF WEBSITES, CORPORATE PORTALS, MASS MEDIA, ONLINE DIGITAL DESIGN it is the design of portals and websites what is evaluated. In the nomination COMMERCIAL/NON-COMMERCIAL WEBSITES comprehensive solutions, including functional characteristics of a website, are assessed.

 

Are video cases in the contest BRANDING obligatory?

They aren’t, the participants can decide whether to upload them or not, but, as a rule, they are welcomed by the jury.

 

If our work is created for a Russian client, must we fill the fields in “In English” column?

These fields are obligatory to fill regardless of what country the client is from, because the majority of jurors are English-speaking.

 

What does “series of entries” mean?

It implies several entries which have the same concept, for instance, if there are 3 commercials in one advertising campaign. If you submit three or more entries in one series, each entry is paid for and you are provided with 30% discount.

 

Where can I find examples of previous Festivals’ entries and winners?

You can find the archive of the last three years if you follow the links below:

2016 – VIII International Advertising and Marketing Festival “White Square”

2015 – VII International Advertising and Marketing Festival “White Square”

2014 – VI International Advertising and Marketing Festival “White Square”

 

Must the originals of the entries be submitted?

If the participants want they can submit it. For the nomination B4, B5, B6, B7, B8 the originals (one or two copies) can be sent with the help of the Festival Management’s postal delivery of courier service.

 

Can advertisers submit their entries themselves or it is obligatory for the agency to do it?

Advertisers can do it themselves.